We’ve been working with our members to understand more about how they’d like to play a more active role in the Co-op they co-own. As Mike said at the AGM, elections and motions are one (very important) thing but digital makes it easier for members to have a say on the products and services that they actually consume too.
We completed a number of experiments throughout July where we learned from members about the sorts of things they want to get involved with. We’ve purposely started small with simple ways to join in so that we can learn really quickly about what works and what we could do better.
We’ve called this Join In. At the moment it’s a series of opportunities for members to choose and sign up for. We’ve made this available to colleague members who are using the new Co-op Membership, and right now for example they’re able to help design pizza toppings along with Sara Gunn our chilled pizza buyer.
So far, 165 colleague members have signed up and 45% have gone on to participate in the activity. The response that we’ve had so far has been really valuable to our business owners.
This is only the start of how we improve the ways our members can get involved in our Co-op and this will keep growing over the coming months as we continue to listen and learn what matters most to them.
Project Manager, Member Voice