You’ve probably already read about our re-brand – here’s a reminder just in case. As Mike said we’re committed to radical transparency, so in that spirit, I’m going to talk about the work we’ve done so far on the Co-op website.
You may have noticed the changes that we’ve made already to the website. We’ve changed the font, logo, plus have introduced a new url structure that matches our new name – coop.co.uk. But we aren’t going to stop there.
We’re going to deliver a new service on coop.co.uk. I’m the product manager on the team that’s tasked with delivery of the new service. We’ll deliver a distinctive new service, slowly retiring the existing one from view.
Our vision for coop.co.uk
“Coop.co.uk ruthlessly focusses on better meeting the needs of customers, members and colleagues.
It’s supported by a range of tools and ways of working that gives Co-op the ability to respond fast to changing user needs and opportunities.”
Our first deliverable, an Alpha version of the corporate site (that’s the bit of the website that has lots of information about who we are, where we are, what we do, careers, press information etc), is coming soon. We’ll write about it here, so keep an eye on the blog. We’ll then iterate to both improve the service and expand its capability.
Getting to this point is a significant achievement by the new team:
- We’re focussing on user needs throughout the design and build process.
- We’ve explored processes and introduced tools required to publish content from across the business.
- We’ve built an environment that allows us to continually deploy new versions.
True to ‘lean’ principals, we’re also incorporating metrics, to help us gauge how the service is performing. This will give us the ability to react and make changes when necessary. We’re always after feedback, so do let us know what you think.